Tea Procurement

Looking to purchase tea in bulk? As a registered buyer at GTAC (Guwahati Tea Auction Center), the world's largest CTC tea auction, we source premium teas from all major auction centers across India or directly from tea gardens. At Baruah Innovation, we ensure the highest quality tea at competitive prices. Our extensive range—including CTC, white, green, and oolong teas—delivers distinctive and satisfying flavors in every cup.

We specialize in sourcing bulk Assam and Dooars teas tailored to your specifications. Simply share the type of tea, grade, quantity, and price range, and our experts will identify the finest teas available or craft the perfect custom blends for your needs. Annually, we procure approximately 1.2 million kilograms of tea, maintaining consistency, quality, and excellence in every batch.

Tea Blending

While many associate ‘blending’ with flavored teas, the truth is that most black teas are also carefully blended. Blending ensures consistent taste, aroma, and appearance by combining teas from different gardens and batches, creating a reliable and balanced cup every time.

At Baruah Innovation, we offer both garden-packed and custom-blended teas for businesses. Beyond our wide range of handcrafted teas for wholesale and our Tea Bar, we specialize in creating personalized blends tailored to specific regions across India and abroad. Each blend is meticulously crafted by our Tea Masters, paying close attention to geographical nuances and regional preferences, ensuring a unique and exceptional tea experience.

Tea Marketing

We excel in selling and marketing the finest brands of tea across India and abroad. From large 35 kg bulk tea bags to 100 g specialty packs, we cater to all sizes and requirements. Our extensive network and deep understanding of the tea market allow us to position and promote each brand effectively.

Many reputed companies, including Parry Agro, trust us to market their premium teas, relying on our expertise to ensure their products reach the right audience and maintain their brand prestige. Through strategic marketing, packaging, and distribution, we ensure maximum visibility and customer satisfaction.

AssamCup, our dedicated online store, showcases the very best of our own carefully crafted blends. Here, tea lovers can explore a wide variety of flavors, experiencing the passion, quality, and expertise that Baruah Innovation brings to every cup.

Tea Branding and bespoke packaging

We help you craft your own tea brand with bespoke packaging solutions. Combining the expertise of our seasoned tea tasters with experienced design professionals, we assist you in creating a unique brand identity that stands out in the market. From designing custom labels and pouches to developing packaging concepts that reflect your vision, we ensure your tea brand resonates with your target audience. Explore some of the custom brands we've created for our own products—similarly, we can bring your tea brand to life with creativity, quality, and consistency.